Marketing automation specialist (freelance)
Automate what you can, personalise what matters
Reaching your customers efficiently and personally
Customers expect communication that fits them. As a freelance marketing automation specialist, I design and build flows that convert leads and bring customers back: welcome series, abandoned cart, post-purchase and cross-sell, loyalty, reactivation and lead nurturing with lead scoring. I work in the platform you already use, such as Klaviyo, HubSpot, Salesforce Marketing Cloud, Selligent, ActiveCampaign, Brevo, Tripolis or Mailblue.
Explained
What is marketing automation?
Marketing automation is the use of smart technology to automate and optimise marketing processes. Think of automatically sending targeted emails, setting up customer-focused campaigns and tracking customer behaviour in real time. This lets you create relevant, personalised customer journeys that truly resonate with your audience, while saving valuable time and keeping your communication consistent at scale.
My approach: step by step towards sustainable growth
I work pragmatically and step by step. First, I analyse your current flows, tools, data and results. Then I design a strategy with a concrete plan, build and implement the flows, and continuously optimise them based on KPIs and A/B tests.
I also take care of handover and training, so your team can continue confidently with marketing automation.
Save time
Automate routine tasks.
Personalised communication
Reach customers with relevant messages at the right moment.
Higher conversion
Increase your return with smart, data-driven campaigns.
Scalability
Grow without being held back by your marketing capacity.
Get in touch
Have a question, or curious what I can do for you? Leave your details and I will get back to you.